Karol Perez is a Mexican-American graphic designer and artist based in Eastern North Carolina that works across print production, branding, installation, and exhibition contexts. Their interdisciplinary practice uses design to explore the relationship between culture and identity.

Perez’s artwork has been shown in Boone, Wilson, and the NC Triangle Area.

Rebrand Project Redphish Music

a mock rebrand project for a local music store.

From the Redphish Music website: “Redphish Music has been serving the needs of musicians of all ages and skill levels in eastern North Carolina since 2006. With four locations, a great selection of brands and services, a helpful staff, and unbeatable deals on today's hottest instruments and accessories, Redphish is guaranteed to be a one-stop shop for all your music needs!

“At Redphish Music, we believe that music isn’t just about the instruments —it’s about the memories, the journey, and the joy of discovering your sound. Whether you're rekindling an old passion or picking up a new instrument, find your luck - find your fortune....Learn more about the rebrand.