Karol Perez is a graphic designer and artist based in Eastern North Carolina that works across print production, branding, installation, and mixed media art. Perez’s interdisciplinary practice uses design to explore the relationship between culture and identity.

Internship Book→ Karol at the Nasher Museum of Art

a process book documenting my summer 2024 internship at the Nasher.

A book documenting my summer internship at the Nasher Museum of Art at Duke University. While at the Nasher I created designs using the brand guidelines to make signage, membership cards, printed material, and an exhibition campaign. I received first-hand experience under the Head of Design, Joel Peter Johnson, on how a visual identity is applied in an art museum. I used both my design skills and art history knowledge during my experience.

One of the big projects I worked on was creating a museum campaign for the exhibition “By dawn’s early light.” I was tasked on creating the exhibitions posters, ads, banners, wall designs, as well as communicate and work with other departments such as the curatorial team and the organizer of the exhibition, Xuxa Rodríguez. The wall design I created is now in the exhibition and will stay up until May 2025.

I also had to create a brand guideline book for the Nasher. Throughout my internship I noticed the design rules, elements, and structure that was used in the design and branding. I was able to understand the branding by starting with small projects such as organizing printed material,